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21 Essential Web 2.0 Tools Every Independent Artist and Musician Should Be Using
By Sahpreem A. King, Music Business Guru,
As a member of the new digital music revolution, you must learn to integrate emerging technologies into your repertoire of skills. Being an independent artist, musician, or music label requires handling all of the details associated in launching your music such as production, marketing, advertising, distribution, licensing, and promotions. By incorporating Web 2.0 tools into your arsenal of technologies tools you will be better equipped for going independent and having a high impact on your fan base and most importantly your music sales.
Okay, you're probably asking yourself, "What the hell are Web 2.0 tools?" Here is a brief explanation courtesy of Wikipedia.
The term Web 2.0 is associated with web applications that facilitate participatory information sharing, interoperability, user-centered design, and collaboration on the World Wide Web. A Web 2.0 site allows users to interact and collaborate with each other in a social media dialogue as creators (prosumers) of user-generated content in a virtual community, in contrast to websites where users (consumers) are limited to the passive viewing of content that was created for them. Examples of Web 2.0 include social networking sites, blogs, wikis, video sharing sites, hosted services, web applications, mashups, and folksonomies.
http://en.wikipedia.org/wiki/Web_2.0
Since I understand that it hard out there for an independent, I have amassed this list of 21 essential Web 2.0 tools I believe everyone in the digital music business should be using.
*Copy & Paste Hyperlinks into your browser
Restorm: Make Money With Your Music
restorm.com
Restorm is a music platform designed to help your work in the music industry. With this platform, you can earn money online, generate more attention for your music and save time all at once. Restorm brings together all actors of the music industry. Artists, labels, promoters, media representatives and music lovers can all share their passion for music in one place.
VibeDeck: Sell Direct to Fan
vibedeck.com
A free direct-to-fan platform for creative artists and their fans. Create a professional artist page in seconds with an edit-in-place interface, then simply connect your PayPal account to VibeDeck and receive your money instantly when you make a sale.
BandCentral: Management Tools for Musicians
bandcentral.com
BandCentral is built to help musicians make it. Manage your Band Calendar, Communication, Gigs, Social Networks, Contacts, Money, Files and Fans.
UJAM: Now Everyone Can Make Great Music
ujam.com
UJAM is a cloud-based platform that empowers everybody to easily create new music or enhance their existing musical talent and share it with friends.
ReverbNation: Tools for Musicians
reverbnation.com
ReverbNation is an online music-marketing platform used by over 500,000 artists, managers, record labels, and venues to grow their reach, influence, and business across the Internet. ReverbNation provides free and affordable solutions to individual artists and the music industry professionals that support them in the areas of web promotion, fan-relationship management, digital distribution, social-media marketing, direct-to-fan e-commerce, fan-behavior measurement, sentiment tracking, web-site hosting, and concert booking and promotion.
RootMusic: Facebook Page Creator for Bands and Singers
rootmusic.com
A RootMusic BandPage puts all of your band's information in one place - fans can listen to new tracks you uploaded while they read more about you and check out your upcoming gig schedule.
AudioTool: Create your own Tracks
audiotool.com
Start making music today - right in your browser. AudioTool provides all the tools to get you started.
Soundation: Create Music on the Web
soundation.com
Whether you are an amateur or a pro you will be able to satisfy all your needs with Soundation Studio - a powerful online sequencer with 11 real time effects, 3 synthesizers, a drum machine and a fully integrated Sound Shop.
Mixcloud: Re-think Radio
mixcloud.com
Mixcloud is an innovative new website that helps DJs distribute and promote their mixes and radio shows more effectively, whilst helping fans easily discover relevant DJs and content.
ChampionSound: Email Marketing Tool for Musicians
championsound.com
Email promotion tool for musicians, promoters and venues. Champion Sound offers email marketing services, newsletter management and email promotions for musicians, bands, DJs, promoters and venues.
IndabaMusic: Find People. Make Music Online
indabamusic.com
Indaba Music is a place for musicians to find one another, create and remix music, and showcase their work. Record with IndabaMusic online session console; find musicians around the world, and blog about your new creations.
Band Metrics: Understand your Fans
bandmetrics.com
Band Metrics helps musicians and bands analyze and measure the success of their music. Understand your fans, gauge the popularity of your music and manage your band's digital identity.
Guitarati: Music Discovery Through Colors
guitarati.com
Guitarati aims to create a hangout for musicians and their audience alike and provide them what they need to sell or buy their music. Guitarati want to provide more of audience to the artists and more of artists to the audience - in a rich, colorful and fun way. You should find the music that you enjoy - quickly.
SoundCloud: Send and Receive Music
Soundcloud.com
SoundCloud is an online audio platform for music professionals. It lets you simply send tracks to one or 1000 people; any size, any format, super fast and flexible.
ROUTENOTE: Music Distribution and Licensing
routenote.com
RouteNote is an online music licensing and distribution service providing artists instant access to a large proportion of the online market, and delivering an innovative licensing service to the creative media industry. Designed and built to take advantage of the shift towards independent and self-publication through online and mobile music outlets, and the consumer switch to online purchasing as outlined by the success of iTunes, Myspace and Pump Audio, RouteNote is partnered with some of the biggest retailers on the web to give artists massive and immediate availability for their tracks.
Taltopia: Claim your Fame
taltopia.com
Taltopia is a free service that allows users to create descriptive profiles and to upload videos, images, and audio for the general viewing public to vote on.
Mozes: Take your Campaign Mobile
mozes.com
Mozes connects people to each other and to things they love using the mobile phone and the Internet. Using Mozes, anyone - from brands to bands to fans - can create and manage interactive mobile campaigns, promotions and events. Mozes is permission-based, spam-free and cost-free to consumers. Initially focused on the music industry, Mozes works alongside some of the world's fastest rising bands and leading record labels.
ToneBee: Ringtone your Music
tonebee.com
ToneBee is an online mobile ringtone maker to make real music ringtones from your MP3s and CDs for free. Beyond making ringtones, search the site to check out videos, photos and news from around the world related to almost any artist / band, album or song you can think of.
JamStudio: The Online Music Factory
jamstudio.com
JamStudio allows you to mix your own music and email it to your friends. Also you can embed your song, and the entire mixer, into your webpage or myspace. Then it can be remixed by visitors to your page.
Audiofarm: Store, Search, Sort and Share your Sound
audiofarm.org
Audiofarm lets you create unlimited pages with information about your sounds, equipment, releases, gigs, netlabel etc. The site offer new ways for music fans to discover, manage and listen to their music from anywhere in the near universe.
muveeMix: Mix Photo and Music into Video
muveemix.com
muveeMix allow users to create their own short personal videos from raw footage, music and pictures. The result, called a muvee, can then be embedded in your blog or shared with your friends via email. The service comes free of charge (for limited accounts), though registration is required.
©2011, Sahpreem A. King, www.gottagetsigned.com
About the Author
Sahpreem A. King is an American author, rapper, producer, writer, consultant and public speaker who resides in south Florida. He contributed as writer and producer to the multi-platinum album It's About Time (SWV Album).
King is also the author of the best-selling book Gotta Get Signed: How to Become a Hip-Hop Producer along with Surviving the Game: How to Succeed in the Music Business and Dude, Face It You Need a Day Job. As an author his articles and commentary have been featured in music trade publications including DJ Times Magazine, The Source magazine, Play Magazine, Urban America, Beat Talk Magazine, Blackbeat Magazine, MIX Magazine, Remix Magazine, and Music Connection.
He has been a panelist, keynote speaker, clinician, and consultant for music industry conventions and conferences including the SXSW, Winter Music Conference, DJ Times Convention, How Can I Be Down?, Atlantis Music Conference, Midem Music Conference, DJ Laz Music Conference, and Ultra Music Festival. Sahpreem has also served as a product clinician for Akai Professional and Numark conducting seminars and training sessions for professional audio production & recording equipment.
Sahpreem holds a Master of Education (Media Design & Technology) degree from Full Sail University, a Bachelor of Information Technology (New Media & Internet Marketing) degree from Kaplan University, an Associate of Applied Science in Business Management degree from Kaplan University and a professional certificate in Audio and Video Production from the Connecticut School of Broadcasting.


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